Behaviorism

Introduction # I keep asking myself why simple, well thought-out and cost-effective ideas for improving corporate culture, safety or productivity fall on deaf ears. Not only in corporations with cumbersome bureaucracy, but also in small companies with flat hierarchies and seemingly short decision-making processes. Am I naive because I believe that people would write a LinkedIn article for a cup of coffee? Or because I believe in a positive reinforcement culture instead of disciplining employees with compulsory training or silent frustration?